About Fitzroyalty

Fitzroyalty - hyperlocal news and reviews about Melbourne’s first suburb: Fitzroy 3065 - is a local news and reviews site for Fitzroy residents and visitors. Read the about and hyperlocal pages for more information.

It features stories on the suburb of Fitzroy in Melbourne, Australia, and reflections on life from a socially libertarian, economically socialist, culturally anarchistic and radically individualistic point of view.

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Fitzroyalty - a hyperlocal blog about Melbourne’s first suburb: Fitzroy 3065 by Brian Ward is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Australia License.

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no more erotic relaxation

On a recent trip to the Rose St Markets I passed this now former brothel. The sign is so matter of fact and sincere. I’d like to know what is going to happen to this building.

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4 Responses to “no more erotic relaxation”

  1. claire Says:

    What I love most about this sign is that apparently it was the BUILDING that was providing “erotic relaxation”, not any employees of the business that operated in the building. :)

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  2. Fisserman Says:

    Hilarious. :D

    Cool blog.

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  3. John Says:

    The building was bought by G Media, a local adult web site production company, where I worked as web developer and dev manager for a few years. It houses a video production suite and office space. Initially we chose not to put any notice up, figuring that the few months that the building was completely closed for refurbishment would be enough for patrons of the former business to work out that “exotic relaxation” was no longer on offer. We put the notice up after a few weeks of 2-3 doorknocks per day.

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  4. John Says:

    The building was bought by G Media, a local adult content production company, for extra office space and to house a video editing suite. I worked there for a few years as web development manager. Initially we made a conscious decision to not put a notice up as the building was completely closed for a few months for refurbishment and we figured that would be enough time for people to get the general idea. Turned out not to be the case.

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