Depending on the size and needs of your business or organisation, website development can be straightforward or extremely complex, and there are many specialist roles that contribute to the process.
I can assist you with these aspects of the website development process:
Planning and development
- Determining what functions you want your website to deliver
- Consultation process – seeking feedback from staff, clients and customers about what they want your website to deliver
- Choosing a content management system (CMS)
- Strategic planning for online marketing and communications (coordinating website, social media and email communications)
- Identifying what other tools and platforms are required to complete the project (MailChimp or Campaign Monitor for email newsletters, Facebook, Twitter, etc).
- Designing the information architecture (the structure of the content in the site)
- Designing the taxonomy (the categories that shape the content)
- Designing the navigation (the menus and links that determine how users find content).
I have considerable experience project managing website development projects. This vital role functions as a coordinator and facilitator who ensures good communication between all contributors. I speak marketing, management and IT and can translate between suits and geeks.
I am an experienced technical writer who regularly prepares the following documents for website projects:
- Graphic design brief
- Functional specification (a technical brief to a website developer)
- Project brief (for use by a project manager) that defines the roles and responsibilities of the parties contributing to a website development project: marketing team, management team, IT team, project manager, graphic designer, developer
- Website manual for use by marketing and communications staff who are responsible for publishing content.